“Once an organization loses its spirit of pioneering and rests on its early work, its progress stops.”

Thankfully for us, we never lost this spirit of constant pioneering and innovation. In our journey of the last 10 years, we have been constantly pushing the limits and coming up with pioneering ideas that have changed entire markets.... Starting our journey of innovation in 2001, we ended up launching eProcurement services sharing infrastructure and technology costs of the sell side of the business (buyjunction), introduced innovative eFinance solutions (financejunction), pioneered online sale of coal (coaljunction), converted a cost center into a profit center (mjunctionedge), pioneered Auto eRetailing in India (autojunction), created value out of idle assets (valuejunction) and launched corporate eGifting (straightline). Not too bad for a company that initially aspired to change the eMarketplace for secondary steel in India, with its inception as metaljunction.

Today, two of our pioneering ideas have found pride of place in TATA Sphere’s commemorative edition on “TATA Accomplishments in a Decisive Decade”.
• 2007: autojunction launching India’s first auto eRetailing services
• 2009: coaljunction launching the first-ever forward eAuction of coal in India

We are proud to have been recognized in this manner in the April ’11 issue of TATA Sphere.

So let us celebrate this recognition of our spirit of innovation by adding more such accomplishments in the years to come.

There are no dreams too large, no innovation unimaginable and no frontiers beyond our reach.

Access the online version of TATA Sphere at: http://www.tataworld.com/Tatasphere_print_edition.aspx